Effective date: 19 May 2025 · Last updated: 19 May 2025
This Privacy Policy explains how Revmetry ("Revmetry", "we", "us", or "our") collects, uses, shares, and protects personal information when you visit our website, use our app, or otherwise interact with our services (collectively, the "Service"). Revmetry is operated by Shoolin Digital, Baner, Pune, Maharashtra, India – 411045.
By using the Service, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree, please do not access or use the Service.
Revmetry is a software platform operated by Shoolin Digital that helps local businesses collect customer feedback, generate AI-assisted review drafts, and manage coupons and analytics.
Shoolin Digital
Baner, Pune, Maharashtra, India – 411045
Grievance Officer / Data Protection Contact
Name: [Insert name]
Email: [[email protected]]
Address: Shoolin Digital, Baner, Pune, Maharashtra, India – 411045
This Privacy Policy applies to:
Visitors to our website.
Business users who create and manage Revmetry accounts.
End customers or guests who scan a Revmetry QR code, submit feedback, receive coupons, or interact with review-generation flows.
This Privacy Policy does not apply to third-party websites, apps, or services that may be linked from our platform.
We collect only the information reasonably necessary to provide and improve the Service, consistent with data minimisation principles reflected in India's Digital Personal Data Protection Act, 2023.
For business users, we may collect:
Name
Business name
Email address
Phone number
Outlet or location details
Business category or industry
Billing details, where applicable
Content you upload, such as logos, branding assets, and settings
For end customers / guests, we may collect:
Mobile number for OTP verification and coupon tracking
Rating
Experience type (e.g. dine-in, delivery, takeaway, service visit)
Selected tags
Comment or feedback message
AI-generated review draft and edited review text, where applicable
Coupon issuance and redemption information
When you use the Service, we may automatically collect:
IP address
Browser type and version
Device type and operating system
Referring URL
Date and time of access
Page views and clickstream events
Product usage data such as QR scans, feedback started, feedback submitted, OTP requested, AI draft generated, and Google review link clicked
We may use cookies and similar technologies to:
Keep users signed in
Remember preferences
Measure traffic and usage patterns
Improve security and performance
You can control cookies through your browser settings, but disabling them may affect some features of the Service.
We use personal information for the following purposes:
To create and manage user accounts
To operate QR-based feedback flows
To collect and display customer feedback to the relevant business
To generate AI-assisted review suggestions
To issue, validate, and track coupons
To send OTPs for verification
To provide analytics and dashboards
To respond to support requests and service inquiries
To improve product quality, usability, and security
To detect fraud, abuse, or technical issues
To comply with applicable laws, regulations, and lawful requests
Where required, we process personal data based on consent, contractual necessity, legitimate business interests, or legal obligations.
We do not sell personal information.
We may share information in the following situations:
If a customer submits feedback through a business's Revmetry QR code, that feedback and related details may be shared with that business through its dashboard, including:
Rating
Tags
Comment
Coupon status
Review draft, if applicable
We may share information with trusted third-party vendors who help us operate the Service, such as:
Cloud hosting and database providers
AI model providers
OTP/SMS providers
Payment processors
Analytics, monitoring, and logging providers
These providers process information on our behalf subject to contractual and operational safeguards.
We may disclose information if we believe it is necessary to:
Comply with applicable law, regulation, legal process, or government request
Enforce our Terms and Conditions
Protect the rights, safety, or property of Revmetry, our users, or others
Investigate fraud, abuse, or security incidents
If Revmetry or Shoolin Digital is involved in a merger, acquisition, restructuring, or sale of assets, personal data may be transferred as part of that transaction, subject to this Privacy Policy or a substantially similar policy.
Revmetry may use third-party AI services to generate suggested review text based on customer feedback. When AI features are used:
Feedback inputs may be sent to external AI providers for processing
AI outputs may be inaccurate, incomplete, or inappropriate
Users should review and edit AI-generated text before using or publishing it
We do not guarantee the accuracy or suitability of AI-generated content, and businesses remain responsible for how such content is used.
To verify users and support coupon flows, we may send OTPs or service-related messages to customer mobile numbers using third-party messaging providers. These messages are used for:
Verification
Coupon delivery
Redemption confirmation
Service communication
Businesses using Revmetry are responsible for ensuring they have an appropriate legal basis to collect customer phone numbers and trigger such messages through the Service.
We retain personal information only for as long as necessary to provide the Service, comply with legal obligations, resolve disputes, and enforce agreements.
Business account data is retained while the account is active and for a reasonable period afterward
Customer feedback and coupon data may be retained while the related business account remains active
Usage logs and analytics may be retained for security, reporting, and product improvement purposes
We may anonymise or aggregate data for analytics after it is no longer needed in identifiable form
Depending on applicable law, including the Digital Personal Data Protection Act, 2023, individuals may have rights such as:
The right to access information about their personal data
The right to request correction of inaccurate or incomplete information
The right to request deletion of personal data, subject to applicable exceptions
The right to withdraw consent where processing is based on consent
The right to raise grievances about data handling
To exercise these rights, please contact us at [[email protected]] or [[email protected]]. We may need to verify your identity before acting on a request.
Where Revmetry processes personal data on behalf of a business customer, that business may also need to be involved in handling the request.
We implement reasonable technical and organisational measures to protect personal information from unauthorised access, disclosure, misuse, loss, or alteration. These measures may include:
Access controls
Authentication safeguards
Encrypted transmission where appropriate
Logging and monitoring
Regular software and infrastructure updates
However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
Some of our technology providers may process data outside India. Where personal data is transferred internationally, we take reasonable steps to ensure appropriate safeguards are in place and that such transfers are handled in accordance with applicable law.
The Service is intended for businesses and general users and is not directed at children. We do not knowingly collect personal data from children in violation of applicable law. If you believe a child has provided personal information to us, please contact us and we will take appropriate steps.
The Service may link to or integrate with third-party platforms such as Google or external messaging providers. We are not responsible for the privacy practices of those third parties, and users should review the privacy policies of those external services separately.
We may update this Privacy Policy from time to time. When we do, we will post the updated version on our website and update the "Last updated" date above. If changes are material, we may also provide notice through email or within the app.
Your continued use of the Service after the updated Privacy Policy becomes effective means you accept the revised version.
If you have any questions, concerns, or complaints about this Privacy Policy or our data practices, please contact:
Shoolin Digital
Baner, Pune, Maharashtra, India – 411045
Email: [[email protected]]
Grievance email: [[email protected]]